If you don’t use LinkedIn to promote yourself, then it’s about time to start. We’ve talked a lot about the importance of social networks in freelance academic writing and even named groups and pages on FB you definitely need to follow. However, Facebook is not the only means of getting jobs and making useful social contacts. These are actually the prime aims of LinkedIn which obviously has every tool to reach them.
So, how can you benefit from LinkedIn? Well, you have all the odds to:
LinkedIn is an instrument of not only getting additional freelance academic writing jobs. It’s a promotional booster that is very handy for freelancers who want to advance their careers further. So, if you want to become more than just a writer working for a writing agency, if you wish to create an image of an expert and make your name sound familiar to people in freelance academic writing circles, LinkedIn is a perfect place to achieve those goals. Now, are you eager to ride that wave? Then, here’s what you’ve got to do.
If you think that you have heard this a thousand times, then maybe it’s a really important moment in your career. Nobody notices empty profiles that have no valuable information but try to contact somebody or promote themselves. That’s why you MUST include a proper photo, short but meaningful summary of your skills, experience (with detailed description of your responsibilities in every position), and education. Other attributes like skills, causes you care about, etc., are optional, but if you have them specified as well, it will be only an advantage.
It is obvious that some of you want to stand out from the crowd and title yourself as “Passionate Education Helpers” or “Assignment Problem Solvers”. There is nothing wrong with that. Although, if you want to be found on LinkedIn, you need to make your current position standard like “Freelance Academic Writer” or just “Academic Writer”. This way when recruiters look for new employees for their writing agencies on LinkedIn, you will be among the first search results and have all the chances to get hired. Moreover, when your profile is viewed, people know at once who you are and what you do.
Advanced professionals have already understood the value of LinkedIn marketing for freelance academic writers and use it to the maximum. You need to do the same: find and connect your colleagues to see how they lead their activity on LinkedIn, what groups they join and what matters they discuss. Thus, you will be able to get an insider’s look at LinkedIn marketing at full play and learn how others make it work for their benefit.
If you wish to have a 5 star profile, you need to get endorsed. Frankly speaking, people rarely look into every skill you list and who, in fact, evaluate it. But seeing that you are credited for the work you do raises the level of your trustworthiness and expertise. In order to reach that goal, you can endorse your connections and they will do the same even without asking them to do so. This is how it works on LinkedIn.
You know how it is important to be aware of the latest trends and updates in the freelance academic writing, and specialized groups are exactly the places where they are discussed. Furthermore, you can find out how to solve some common troubles because there is always someone who has already faced them. In addition, people often post job offers in groups with big number of freelancers, so you can spot the opportunity and get hired.
There are numerous possibilities to get noticed on LinkedIn and active networking is one of them. If you spot a representative of a writing agency you have always wanted to work for, send them a message with an inquiry whether they currently need employees. Can’t connect them because you don’t have their email? Type any email address and they will get a notification about your connection request (they will not get a letter but it will be visible when they access LI). Or use 15 free emails that are given when you sign for a trial Premium account (30 days. Then you just turn it off).
Publish your articles on LinkedIn Pulse, comment on discussions in the groups, start your own discussions, post and repost relevant content. Why should you do that? To show that you are an academic writer interested in your occupation and eager to develop and learn. There is no better recommendation than that.
Being active doesn’t presuppose that if a recruiter you connected hasn’t answered your message yet, you need to write two more. It often has an irritating effect rather than showing your interest and competency, so don’t overdo with your networking and don’t send your credentials to every new connection you have. Choose your target audience and start with casual conversations first. After establishing some basic rapport, you can consider talking about the services you provide and sending your CV.
All these guidelines are directed at creating an image of an active freelance academic writer who can not only write papers, but also provide some consulting or give a sound advice on the matter. If you are satisfied with your current situation, then save this article for the future. But if you need to improve your situation on LinkedIn right now, grab it and start implementing this strategy on LinkedIn.
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